Personal Blogging Website & Character Design
Case Study
OverviewYamaha is a large scale company dedicated to producing high quality products ranging from musical instruments, professional audio equipment, software, and motor/marine vehicles. The company is in dire need of a redesign for its existing web site to gain a competitive advantage in an increasingly difficult market with competitors such as Sony and Roland. Client Needs
Yamaha is facing competitive times in the corporate production industry. In a field where high quality audio and visual equipment is being produced, it is that image that needs to be portrayed. A high impact web site is necessary to effectively reach new clients and provide an edge over the competition. Yamaha requires a site that:
• Provides an ease of access through the site
• Portrays who and what the business is about
• Offers relavent information
• Gives current and potential cusomters a reason to return The website will also cater to several different countries and continents and will therefore need a master page which can easily be edited for each. Solution
The development and creation of a new refreshed site, built from the ground up with new graphic design elements. A strong emphasis will be placed on visual hiearchy and organization throughout the site as well as ease of navigation. This site will include a homepage giving you the option to go further into your locations site. General, informational and ecommerce pages will be addressed as well with special attention to the organization of these pages. The site will include the following pages:
• Homepage
• Products
• News & Events
• Support
• Dealers
• Locations
• Music Education
• About Yamaha
• Other Subpages Additionally, web hosting service will be provided on a monthly basis and yearly Search Engine Optimization services to more effectively drive and convert traffic to the site. Download Case Study